(Atlanta, GA) Vince Russo's nephew Frank Russo, working in WCW as Woody, is scheduled for a run with the WCW World title.
According to Vince, he tested the idea of having a non wrestler win that title with David Archette, and he later tested the viability of Woody to be accepted as a winner over then tag team champions Palumbo and Stasiak, Vince believes that the fans are ready for this event.
"I like to do the unexpected, and what's more unexpected than for an average Joe to win the world's title ?" Stated Vince, with a twinkle in his eye. "Everyone expects some wrestler to win it, so I will swerve them by having some regular guy get it.". Russo is known for his innovative booking style of taking very green performers and placing them in main event type spots, his psychology for this is simple, "Why pay some jabrone top dollar just because he can work spots and has experience when you can throw a couple of bimbos out there and have them roll around in the ring for a fraction of the cost and fill the *same* air time ? The fans don't know the difference, as long as something is moving in there, they don't care." Russo is reportedly making a six figure salary in WCW, and Frank Russo is reported of making about $ 20,000 a year, when asked about the difference in pay scale, Russo explained "If you can't exploit family, who can you exploit ?" . This very strategy is also being used in the WWF by Vince McMahon, who is reportedly not paying Stephanie and Shane McMahon at all, he merely repeats "Someday, all this will be yours." when they ask for compensation.